中文

Smartphones

我们的行业研究服务全面覆盖智能手机市场，从高度细分的市场数据到行业趋势与战略洞察，为客户提供多维度的市场分析。

"Smartphones" Data and Research

核心特点 Smartphone 360

  • 按月提供全球各区域及主要国家的出货量数据与市场洞察
  • 提供按国家划分的终端零售销量（Sell-through）
  • 按品牌、区域及技术提供短期至长期市场预测
  • 针对特定市场提供城市级细分数据
  • 广泛覆盖价格及促销数据

服务内容

Market Pulse

涵盖智能手机与功能手机的月度渠道出货（Sell-in）和终端零售销量（Sell-through）数据与洞察，并包含对行业重大事件及趋势的分析。

市场监测

按 OEM 划分的季度出货量数据，并按平均售价（ASP）、营收及连接技术进行细分。

市场展望

提供未来五年的 TAM 预测，并从区域及技术等维度进行详细分析。针对旗舰机型及其他热门设备提供机型级预测。

Latest Research

Insight
White Papers
Memory
Semiconductors
Smartphones

Mobile Memory Cost Hikes: Industry Trends and OnePlus’ Strategic Response

Download the Report

2026年9月29日

Insight
PRs & Blogs
Smartphones

India Smartphone Price Hikes Average 16% in H1 2026; OnePlus Among Few to Buck the Trend

OnePlus raised smartphone prices by 8% on average in H1 2026, which was half the industry average of 16%.

2026年9月29日

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Related Research

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Smartphones

Counterpoint Smartphone Intelligence Tracker, September 2026

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Market Pulse - Market Analysis and Insights, August 2026

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Market Pulse - Flagship Model Sales, August 2026

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Market Pulse - OEM Sales, August 2026

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US Smartphone Channel Share Tracker Monthly Report, August 2026

2026年9月26日

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US Smartphone Promotions Tracker and Index, Week 38

2026年9月26日

意见领袖

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Vice President of Research

Peter Richardson

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Research Director

Tarun Pathak

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Ethan Qi

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Sujeong Lim

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Jan Stryjak

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Liz Lee

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Claudia Krehl

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Gunnar Thoreson

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Gerrit Schneemann

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Ivan Lam

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Emily Herbert

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Karn Chauhan

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Minsoo Kang

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Parv Sharma

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Shenghao Bai

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Shilpi Jain

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Harshit Rastogi

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Principal Analyst

Yang Wang

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