Is iPhone 12 the New Prepaid Champion for Apple?
Apple’s best-selling prepaid device to date is the iPhone 11, according to Counterpoint’s US Channel Share Tracker. In 2024, the iPhone 12 has been growing towards becoming Apple’s prepaid iPhone of choice. With a potential iPhone SE launch coming in 2025, what could change for Apple going forward? In this short report, we explore Apple’s current US prepaid strategy and potential future outlook.
Table of Contents:
- The iPhone 11 was the Best-selling Prepaid iPhone in 2023
- iPhone 12 Promotions Ramp Up in 2024
- Implications of an iPhone SE launch in 2025
Number of Pages: 5
Publication Date: Oct 2024
Category
Industry
Smartphone
Service
Premium
Report Type
Report
Time Period
Other
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Author
Maurice Klaehne
Maurice Klaehne is a Senior Analyst with Counterpoint Research, based out of Boston, USA. He has spent more than five years working as a market researcher and strategy consultant, heavily focused on emerging markets and uncovering new growth opportunities for his clients, which include business service, CPG, healthcare, and life science companies. Maurice holds a Master's degree in International Development and Management from Lund University in Sweden, and an undergraduate degree in Political Science and International Development from McGill University in Canada. He is a native German speaker and also speaks fluent French.