Market Outlook - Handset Shipment Forecast by OEM Region, November 2025
Overview: Global smartphone market growth accelerated in Q3 2025, as shipments saw a third consecutive quarter of YoY growth due to continued improvements in economic conditions, particularly in Emerging Markets, as well as a better tariff environment than initially feared. Q3 2025 marked the highest third quarter levels since 2021. On the other hand, China, Eastern Europe and Latin America, which have performed below global averages throughout the year, remained under pressure.
Table of Contents:
- Assumptions
- Pivot
- Tech Pivot
- Track Changes-Smartphone
- Global
- North America
- Middle East & Africa
- Europe (Western Europe/Central & Eastern Europe)
- Asia Pacific (China/India/Japan/Korea/AP Others)
- Flatfile
- Definitions
Published Date: Nov 2025
Category
Industry
Smartphone
Service
Market Outlook Standard
Report Type
Report
Time Period
Quarterly
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Author
Team Counterpoint
Counterpoint research is a young and fast growing research firm covering analysis of the tech industry. Coverage areas are connected devices, digital consumer goods, software & applications and other adjacent topics. We provide syndicated research report as well as tailored. Our seminars and workshops for companies and institutions are popular and available on demand. Consulting and customer