Apple Keeps Refurbished Smartphone ASPs Healthy in 2024
Overview: This Counterpoint Refurbished Smartphone ASP report is the first of its kind. It gives a detailed understanding on how overall refurbished smartphone ASPs have been moving over the years. It gives the OEM market share and further goes on to show how the ASP trend has been moving over the last 6 years. It covers factors like 5G, it also splits global markets into developing and matured regions to give a proper understanding of the factors driving change in refurbished smartphone ASPs. Markets are further bifurcated into organized and unorganized to give a granular view of how these sectors are different within markets. We have also shown how iPhones have depreciated in value in 2024. Table of contents:
- OEM market share
- Overall growth in refurbished ASPs
- Shift to premium and Apple’s role in this trend
- Global refurbished ASPs by key OEMs
- 5G driving ASPs
- Mature and developing markets
- Refurbished ASPs by organized and unorganized markets: Region-wise split
- Depreciating values: Factors leading to depreciation taking iPhones as an example
This report is useful for:
- Refurbished ecosystem players
- OEMs and Retailers
- Companies powering device trade-ins and insurance.
- Smartphone component and accessories players
- E-commerce companies
- Sustainability channel players
- Companies looking to enter the pre-owned markets and any enterprise that wants to understand the global secondary smartphone market.
Number of Pages: 4 Published Date: July 2024
Category
Industry
Smartphone
Service
Pre-Owned Smartphone Market Reports
Report Type
Report
Time Period
Yearly
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Author
Glen Cardoza
Glen Cardoza is a Senior Analyst at Counterpoint Research tracking smartphones and related ecosystems in emerging Asia. He also tracks the global secondary smartphone market. He has done his MBA in marketing and joins Counterpoint after a 7-year stint in core market research including primary quantitative and qualitative research with global players like Nielsen. His expertise lies in the smartphone and automotive sectors
Jan Stryjak
Jan is an Associate Director with Counterpoint Research, based in London, and leads the company’s European and Sustainability research. He is a seasoned analyst with over 17 years’ experience in the TMT sector, previously with GSMA Intelligence where he led a team of analysts producing highly impactful regional insights. Before that, Jan held strategy and analyst positions at Vodafone UK and Qualcomm respectively, and started his career with research firm TNS (now Kantar).
Emily Herbert
Emily Herbert is a Senior Analyst on the North American team at Counterpoint, based in Toronto. She specializes in the North American mobile ecosystem and the global secondary smartphone market. Emily holds an HBA in Political Science and English from the University of Toronto, complemented by a certification in Research Analytics. She has 5 years experience in the research space with previous experience with the department of Defence Research & Development of Canada focusing on AI technologies in training modules.