Infographic: Consumer Interests Changing China’s In-Car Entertainment Landscape
Overview
China’s remarkable growth in the automotive sector is evident with active transitions to EVs and connected cars. Chinese consumers are at the forefront of this growth, demanding more features, personalization and an overall immersive feeling in their cars. Recognizing this, Counterpoint Research and Dolby conducted a survey among China’s car owners and prospective buyers to understand their thoughts on an in-car entertainment experience.
Counterpoint Research 是一家专注于全球科技产业分析的高成长型专业研究机构。我们的研究覆盖联网设备、数字消费品、软件及应用程序等上下游相关生态领域。除了发布定期联合研究报告(Syndicate Report),我们还为客户提供深度定制化研究与专业咨询服务。此外,深受企业与机构好评的研讨会及工作坊亦支持按需定制,助力客户精准决策。