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Apple's Trade-In Program Should Do More Than Just Boost iPhone Sales

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December 26, 2018
The market for refurbished devices has been growing faster than the market for new smartphones. Per a report from Counterpoint Research, the market for refurbished smartphones grew by 13% in 2017, coming in at 140 million units, compared to the market for new smartphones, which grew by just about 3% in the same period. High-end phones, particularly iPhones, are popular in the refurbished market. Read more

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Team Counterpoint

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Counterpoint Research is a global industry and market research firm providing market data, intelligence, thought leadership and consulting across the technology ecosystem. We advise a diverse range of global clients spanning the supply chain – from chipmakers, component suppliers, manufacturers and software and application developers to service providers, channel players and investors. Our veteran team of analysts serve these clients through our offices located across the key innovation hubs, manufacturing clusters and commercial centers globally. Our analysts consistently engage with C-suite through to strategy, market intelligence, supply chain, R&D, product management, marketing, sales and others across the organization. Counterpoint’s key coverage areas: AI, Automotive, Cloud, Connectivity, Consumer Electronics, Displays, eSIM, IoT, Location Platforms, Macroeconomics, Manufacturing, Networks & Infra, Semiconductors, Smartphones and Wearables.