Overview:
Global smartwatch shipments fell 9% YoY in Q2 2024. This marks the second consecutive quarter of YoY decline in global smartwatch shipments, likely due to a significant slowdown in the growth of India’s once-booming local smartwatch brands. While Apple, the leader in the overall smartwatch market, saw a YoY decline in shipments, Huawei’s growth offset this drop, resulting in an overall flat performance for the HLOS smartwatch market.
Table of Contents:
- Smartwatch Shipments Trends
- By Device Type
- By OEM
- By Region
- By Price Band
- Smartwatch Spec Analysis
- Operating System
- Chipset
- Display Type
- Major OEM Trends
- Apple
- Huawei vs Samsung
- Market Intelligence Tracker
Number of Pages: 27
Published Date: August 2024
Overview:
India smartwatch market declined by 32% YoY in Q2 2024. Declining demand due to limited innovation at entry-level segment and increasing penetration can be attributed for the de-growth in shipments for the quarter. Noise and Fire-Boltt declined by 32% and 40% respectively. Fastrack was the only brand among top-five to register growth. Premium segment registered growth as fraction of experienced smartwatch users switch to advanced smartwatches from Apple and Samsung.
Table of Contents:
- Pivot
- Flatfile
- Model
- Shipment
- Retail ASP
- Online Units
- Offline Units
- Flipkart Units
- Amazon Units
- Mi.com Units
- Other Online Units
- Retail Price band
- Total Market Value (In million)
- Online Market Value (In million)
- Offline Market Value (In million)
- Specs (40+)
Published Date: August 2024
Overview:
India smartwatch market declined by 32% YoY in Q2 2024. Declining demand due to limited innovation at entry-level segment and increasing penetration can be attributed for the de-growth in shipments for the quarter. Noise and Fire-Boltt declined by 32% and 40% respectively. Fastrack was the only brand among top-five to register growth. Premium segment registered growth as fraction of experienced smartwatch users switch to advanced smartwatches from Apple and Samsung.
Table of Contents:
- India Smartwatch Shipment Analysis by Quarter
- India Smartwatch Shipment Analysis by Brands
- Top Five OEM Insights for the Quarter
- Channel Share Analysis (Online/Offline Share, Online Share by Platform)
- Key OEM Strategies
- New Entrants by Quarter
- Shipment Share by Brand Origin by Quarter
- India Smartwatch Shipment Share by Top 10 Models
- Pricing Analysis (Price Band Distribution, Brand Share by Price Band, ASP – Average Selling Price Analysis)
- Promotion Analysis – Q2 2024
- Smartwatch Forecast (2022-2027)
No of Pages: 24
Published Date: July 2024
Overview:
The global HLOS smartwatch witnessed a 1% YoY decline. The HLOS shipments in NAM and MEA region experienced a decline while China grew in double digits, fueled by Huawei, Xiaomi and Apple. By type, basic smartwatches observed a 21% YoY decline, due to a slowdown in the Indian market and a decline in the shipments of major Indian brands.
Published Date: August 2024
Overview:
The global smartwatch market declined 9% YoY. The reduction was driven by decline in global brands like Apple and Samsung and low shipment volumes by Indian brands including Noise, Fire Boltt and boAt due to high inventory levels. However, Chinese brands including Huawei, Xiaomi, BBK (Imoo) and Honor observed growth. By region, China, AP (ex CN, IN) and EU region shipments grew YoY by 22%, 6%, and 5% respectively. By type, basic smartwatches observed a 21% YoY decline, driven by slowdown in the India market.
Published Date: August 2024
Overview:
Global HLOS smartwatches shipments decreased 3% YoY in Q1 2024, with shipment share of 52%. The dip was majorly driven by the decrease in the shipments of Apple smartwatches, which constitutes to more than 20% of overall HLOS shipments. However, HLOS Smartwatches’ share is expected to rise going forward and is expected to cross 60% share in 2026. The increase will be driven by increased consumer demand and brand adoption. In the upcoming quarter, considering the increased incorporation of Wear OS and upcoming launches from major brands including Samsung, Google, and OnePlus, double-digit growth is expected for Wear OS in 2024. Harmony OS got a significant boost as this was driven by the adoption of Huawei smartwatches, majorly in China. This report analyses the shipments of HLOS smartwatches splitting them into ASPs, price bands, and revenues, and provides specs level analysis for operating systems, chipsets, battery, display, RAM, and internal memory. The report also provides the smartwatch shipment forecast by Brand, OS, Brand, and Cellular Connectivity until 2027.
Table of Contents:
- HLOS Smartwatch Shipment Analysis (Q1 2022 – Q1 2024)
- By Device Type
- By OEM
- By Region
- By Price Band
- By ASP
- HLOS Smartwatch Spec Analysis (Q1 2022 – Q1 2024)
- Operating System
- Chipset
- Connectivity
- Display
- Battery Size
- RAM
- Internal Memory
- Recent Developments
- Major New and Upcoming Launches
- Upcoming Smartwatch AI Trends
- Upcoming IP Features
- HLOS Smartwatch Market Forecast
- By OEM
- By Operating System
- By Cellular Connectivity
- Key Takeaways
Number of Pages: 39
Published Date: July 2024
Overview:
India smartwatch market remained flat in Q1 2024. Fire-Boltt led the market with 28% market share and followed by Noise and boAt. The top three players declined dropping their combined market share from 77% to 66% YoY in Q1 2024. Fastrack (along with Titan) and BeatXP registered higher growth and captured further market share. The ASP declined by 16% YoY as competition intensified in the entry-level segment.
Table of Contents:
- India Smartwatch Shipment Analysis by Quarter
- India Smartwatch Shipment Analysis by Brands
- Top Five OEM Insights for the Quarter
- Channel Share Analysis (Online/Offline Share, Online Share by Platform)
- Key OEM Strategies
- New Entrants by Quarter
- Shipment Share by Brand Origin by Quarter
- India Smartwatch Shipment Share by Top 10 Models
- Pricing Analysis (Price Band Distribution, Brand Share by Price Band, ASP – Average Selling Price Analysis)
- Promotion Analysis – Q1 2024
- Smartwatch Forecast (2022-2027)
No of Pages: 24
Published Date: July 2024
Overview:
HLOS Smartwatches’ share is expected to rise going forward and is expected to cross 60% share in 2026. The increase will be driven by increased consumer demand and brand adoption. In the upcoming quarter, considering the increased incorporation of Wear OS and upcoming launches from major brands including Samsung, Google, and OnePlus, double-digit growth is expected for Wear OS in 2024. Harmony OS got a significant boost as this was driven by the adoption of Huawei smartwatches, majorly in China. Stagnation in the India Smartwatch market in Q1 2024 has affected the Basic Smartwatches shipments. The major Indian brands incorporate Proprietary OS in their smartwatches. Most of the top Indian vendors are trying to realign their strategy to target customers since the demand has slowed down from repeat buyers resulting in increasing inventory. This Excel report provides the smartwatch shipment forecast by OS, Brand, and Device Type until 2027.
Published Date: July 2024
Overview:
India smartwatch market remained flat in in Q1 2024, Fire-Boltt led the market with 28% market share and followed by Noise and boAt. The top three players declined dropping their combined market share from 77% to 66% YoY in Q1 2024. Fastrack (along with Titan) and BeatXP registered higher growth and captured further market share. The ASP declined by 16% YoY as competition intensified in the entry-level segment.
Table of Contents:
- Pivot
- Flatfile
- Model
- Shipment
- Retail ASP
- Online Units
- Offline Units
- Flipkart Units
- Amazon Units
- Mi.com Units
- Other Online Units
- Retail Price band
- Total Market Value (In million)
- Online Market Value (In million)
- Offline Market Value (In million)
- Specs (40+)
Published Date: June 2024
